~ls bookmarks/

bookmarks

The podcasts, YouTube channels, books, newsletters, essays, and research papers I follow and recommend. Mostly B2B GTM, AI, and how software companies grow.

$ls bookmarks/podcasts

6 entries

$ls bookmarks/youtube-channels

7 entries

$ls bookmarks/books

4 entries
  • breakthrough advertising eugene schwartz

    Eugene Schwartz's 1966 copywriting classic. The frameworks on market sophistication and levels of awareness still shape how I think about positioning.

  • megadeals christopher engman

    The playbook for complex enterprise B2B sales — the multi-million-dollar, multi-stakeholder, months-long kind. The methodology I worked with most directly at Megadeals.

  • purple cow seth godin

    Seth Godin's case for being remarkable rather than slightly better. The lens I keep returning to when thinking about what makes a product actually worth marketing.

  • zero to one peter thiel

    The case for monopoly thinking — why the best businesses escape competition rather than win it. Foundational to how I think about positioning.

$ls bookmarks/essays

3 entries

$ls bookmarks/research-papers

3 entries